Archive | January, 2014

Acura Presents “Comedians in Cars Getting Coffee: Season Three”

Since SuperBowl XLVI, Acura and comedian Jerry Seinfeld have established a unique relationship between brand and celebrity: a real-time, unscripted series of ten- to fifteen-minute vignettes. “Comedians in Cars Getting Coffee” is currently in its third season, and it features some comedy heavyweights that include Louis C.K., Tina Fey, Howard Stern, and Patton Oswalt. If […]

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I Love My Acura Test: What Is the Origin of the Logo?

In 1986, following more than a decade of research and development, Honda introduced its new luxury division to the North American market: Acura. This brand maintains the distinction of being the first Japanese luxury brand in automotives. In its first few years of sales, Acura immediately became a best-selling marquee automobile in the United States. […]

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